Little animation loop designed as a way of testing how to translate a classic ink and paper fashion illustration into moving images using traditional paper animation and digital Photoshop colour. It feels like so many of these types of illustrations are cut out and animated in After Effects I’m sure it’s possible to bring them to life in a way that feels closer to the expressive, fluid lines of the original drawings. Clothes and silly dance inspired by the brilliant Prada SS11 collection - rococo sunglasses, finger waves and hawaiian shirts, yes please!

Director: Vida Vega

Additional animation: Peter Dodd